Cord Cutting Nearly Doubled In 2018
From MultiChannel.com:
The top 11 U.S. pay TV operators lost 2.87 million customers in 2018, nearly double the 1.5 million the domestic ecosystem shed in 2017.
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The big negative drivers were the two satellite TV companies, DirecTV and Dish Network, which lost a ton of customers on the linear side, but this time couldn’t make up for it with gains by their low-margin virtual pay TV services.
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Overall, the top pay-TV providers lost 3.1% of subscribers in 2018 compared to a loss of 1.6% in 2017,” said Bruce Leichtman, president and principal analyst for Leichtman Research Group, in a statement.