BASK Digital Media is a full-service digital strategy and marketing agency catering to public affairs, legislative advocacy, corporate advocacy, and political campaigns across the United States. We are strategic advisors to national and statewide initiatives.

what we know

Digital strategy touches every part of a campaign -- from developing a communication strategy, building and managing platforms, designing engaging content and videos, executing email marketing programs, writing strategic fundraising efforts, to analyzing data and polling, and running voter-targeted digital advertising. BASK is the experienced team that you can rely on to win.

Why Bask?

Experience.

A company of 25 with experience on more than 313 projects since 2009. Our experience means we deliver efficiency, speed, accuracy, and sophistication to your campaign.

Creativity.

No two campaigns are alike. We implement a unique strategy suited specifically for your needs.

Transparency.

All your information at your fingertips in one place. It’s that simple.

Speed.

We don’t operate in days or weeks. We operate in minutes and hours. Politics moves fast and so do we.

Digital Advertising.

Digital advertising is our strong suit. All screens, all platforms, all ad types. Combining cutting edge technology, deep industry experience, and data-backed learnings we reach and persuade your target audience at the optimal frequency across all channels giving you a leg up on your competition.

Connected TV.

One fifth of the U.S. population is expected to be a cord cutter by 2022. We have an experienced connected TV advertising team dedicated to understanding the intricacies of the disjointed OTT landscape, ensuring your advertising is reaching the right people.

Data and Analytics.

Data drives everything we do. Whether it’s using modeled voter data for targeted advertising, interpreting polling for better messaging, or ensuring the data flows efficiently between digital platforms.

Technology.

New products and methodologies are being released faster than ever before. You can rely on us to recommend and apply the newest and best tools, giving your campaign the edge you need to win.

Research.

We have partnered with the largest names in the digital space - Google, Facebook, comScore, and more, to run some of the most sophisticated studies in politics and we apply those learnings across all of our campaigns.

Products We Provide

  • Digital communication consulting

    We know how to amplify your message to your target audience through customized strategies tailored to each type of digital platform.

  • Digital Advertising

    We have a dedicated in-house team placing and optimizing advertising campaigns across all screens, platforms, and ad types. Using data-proven strategies, we methodically curate our media mix to reach your audience at the optimal frequency. The outcome is a sophisticated communication strategy that drives results.

  • Connected TV

    Not only is today’s media consumption more fragmented than ever but the technologies themselves only continue to change. Unfortunately, reaching cord cutters is not as simple as just running ads on Hulu or through an ad network. Our team are experts in the complexity of the ever-evolving OTT landscape, ensuring your message gets in front of those hard-to-reach audiences.

  • Website design and development

    Mobile devices account for more than 60% of your website visitors. We implement a mobile-first design strategy with the focus on creating clean, intuitive, and actionable websites using best practices for today’s web platforms.

  • Social media management

    Our goal is to create a large, authentic group of supporters, drive engagement, and develop advocates. Our approach to social media management is not about posting a certain amount of posts per week, it’s about cultivating an engaged community.

  • Graphic Design

    The design strategy for a banner ad is very different than a pamphlet or a direct mail piece. Our team of graphic designers know how to best design for the web and they tailor their designs to meet the overall goals of the campaign. Our team designs social graphics, banner ads, animations, logos, branding materials, and more.

  • Digital Video

    In a world of online relevancy, we create digital-first videos that are structured to communicate your message effectively at the front end and custom-tailored to each screen.

  • Data management

    Digital campaigns produce and ingest a lot of data. Everything needs to work together. We ensure your data is actionable and connects seamlessly.

  • Digital fundraising

    We work closely with your fundraising and communications teams to drive donations through personal, timely, and effective messaging via emails, SMS, list rentals, merchandise, and digital advertising.

  • SMS texting

    Over 90 percent of text messages are read within minutes and result in a higher average click-through rate than email marketing. Cut through the noise with SMS texting to communicate with your supporters, constituents, or target audience.

  • Custom application development

    We will help you identify your needs, workflow, and data structure to create a roadmap for development. We will identify the resources needed for the project and make sure it is completed in a timely manner.

We know how to amplify your message to your target audience through customized strategies tailored to each type of digital platform.

We have a dedicated in-house team placing and optimizing advertising campaigns across all screens, platforms, or ad types. Using data-proven strategies, we methodically curate our media mix to reach your audience at the optimal frequency. The outcome is a sophisticated communication strategy that drives results.

Not only is today’s media consumption more fragmented than ever but the technologies themselves only continue to change. Unfortunately, reaching cord cutters is not as simple as just running ads on Hulu or through an ad network. Our team are experts in the complexity of the ever-evolving OTT landscape, ensuring your message gets in front of those hard-to-reach audiences.

Mobile devices account for more than 60% of your website visitors. We implement a mobile-first design strategy with the focus on creating clean, intuitive, and actionable websites using best practices for today’s web platforms.

Our goal is to create a large, authentic group of supporters, drive engagement, and develop advocates. Our approach to social media management is not about posting a certain amount of posts per week, it’s about cultivating an engaged community.

The design strategy for a banner ad is very different than a pamphlet or a direct mail piece. Our team of graphic designers know how to best design for the web and they tailor their designs to meet the overall goals of the campaign. Our team designs social graphics, banner ads, animations, logos, branding materials, and more.

In a world of online relevancy, we create digital-first videos that are structured to communicate your message effectively at the front end and custom-tailored to each screen.

Digital campaigns produce and ingest a lot of data. Everything needs to work together. We ensure your data is actionable and connects seamlessly.

We work closely with your fundraising and communications teams to drive donations through personal, timely, and effective messaging via emails, SMS, list rentals, merchandise, and digital advertising.

Over 90 percent of text messages are read within minutes and result in a higher average click-through rate than email marketing. Cut through the noise with SMS texting to communicate with your supporters, constituents, or target audience.

We will help you identify your needs, workflow, and data structure to create a roadmap for development. We will identify the resources needed for the project and make sure it is completed in a timely manner.

What We've Done

419 Projects

45 States

7.4 Billion Advertising Impressions

2 Billion Video Views

279 Websites Developed

$243 Million in Digital Ads Served

360 Million Social Engagements

6,211 Pieces of Creative Made

our leadership

BASK's leadership includes political and digital strategists that are the best in the business. With 50 years of cumulative political experience, they lead a team of 26 in-house strategists, advertisers, and creatives in developing and deploying winning strategies.

Adam StollCEO
Amanda Bloom MaloPresident
Andrea GrohovskyExecutive Vice President
Alexi MelssenVice President of Advertising
Jere FordDirector of Campaigns

Recent Tweets

baskdigital
March 4, 2021

With changing rules & emerging platforms, online advertising for political campaigns is ever-evolving. What is the future of political advertising? Join the discussion on #Clubhouse today @ 1pm PST with BASK President @BloomMalo and @C_and_E > http://bit.ly/3qingt6

Reply on Twitter 1367554585460580356Retweet on Twitter 1367554585460580356Like on Twitter 13675545854605803562
baskdigital
March 4, 2021

Today, Facebook shared some long awaited news for political advertisers near and far — the end of the temporary political ban that the social platform enforced following the 2020 General Election. https://baskdigital.com/facebook-lifts-ban-for-political-ads/?utm_source=Twitter&utm_medium=Insights&utm_campaign=BASK&utm_term=Organic&utm_content=FacebookAdBanLifted

Reply on Twitter 1367287346815762432Retweet on Twitter 1367287346815762432Like on Twitter 1367287346815762432
baskdigital
February 27, 2021

Twitter's announcement of "Super Follows" creates a unique opportunity for creators to leverage their following to produce income through subscriber-only content. This feature would provide additional revenue for Twitter and its most prolific users. http://bit.ly/3pUtRtz

Reply on Twitter 1365459495334281218Retweet on Twitter 1365459495334281218Like on Twitter 1365459495334281218

CONTACT US

BASK Digital

225 Broadway, Suite 420, San Diego CA 92101

619.501.4619

hello@baskdigital.com Send a Message
Copyright 2019 © Bask Digital Media Privacy Policy