Digital Media Associate

BASK Digital Media is seeking to fill the Media Support position to work within the Media Team to set up, manage, and optimize advertising for some of the biggest public affairs, advocacy, and ballot measure campaigns in the country. The role will focus on analytics, trafficking, pacing, and reporting.

In this role, you’ll jump into an intense, exciting work environment where you’ll become a master in 7+ different advertising platforms. Through BASK’s on-boarding process, you will learn how to advertise through multiple different social platforms, including Facebook/Instagram, LinkedIn, X, and more. In addition to social advertising, you will also learn the ins and outs of all Google products, DSPs, ad servers and high-level reporting technology. Within each platform you will be trained on how to advertise using different types of creatives such as display, video, native, and search advertising.

Based in San Diego, BASK Digital Media is a full-service digital powerhouse of 25 experts, including strategists, media planners, ad ops pros, designers, video producers, and web developers, all working together to deliver effective, high-impact campaigns.

The Ideal Candidate:

People describe you as having strong attention to detail, and you are highly analytical. You pride yourself in high-quality work. You are inquisitive and will often set out on your own to learn new things without asking for guidance. You are excellent with numbers and stay organized when juggling many different tasks. You are a self-starter who takes initiative and is comfortable working with a team or by yourself on various tasks. You thrive under pressure and stay organized when juggling many different tasks with conflicting timelines.

Responsibilities:

Manage and pace digital campaigns to ensure efficient budget delivery and consistent progress toward goals and KPIs.
Set up and manage ad campaigns across platforms including Facebook Ads Manager, X Ads, Google Ads, Campaign Manager 360, Yahoo DSP, LinkedIn Advertising and more.
Traffic creative into each platform upon launch of a campaign and all subsequent creative changes thereafter.
Prepare professional client-facing screenshot decks that capture campaign launches, creative refreshes, and audience targeting.
Analyze advertising data to identify outliers in performance, delivery, tracking, and pacing.
Create weekly campaign reports for all campaigns within an automated reporting system.
Manage a dashboard that showcases campaign creatives and strategies being executed.
Lead performance reporting by evaluating digital advertising campaigns and recommending data-driven optimizations in internal-facing memos.
Develop clear, client-ready summaries that translate campaign results into actionable insights and strategic takeaways.
Contribute to strategic research initiatives that enhance client strategies, demonstrate innovation, and strengthen BASK’s reputation as a leader in political and digital advertising.

Required Capabilities:

Bachelor’s degree in Marketing, Business, Advertising, or Political Science
An interest in working in the fast-paced world of advocacy, public affairs, and ballot measures
Excellent written and verbal communication skills
Very strong organizational skills and ability to handle multiple projects at one time with competing deadlines
Can-do attitude, often the work hours are atypical and centered heavily around political events (i.e. elections, legislative sessions, etc.)
Proficiency with all Microsoft Office programs (particularly Excel) is required
Ability to create, edit and format documents and presentations according to company standards and within stated deadlines
Ability to take direction, as well as work independently or as part of a team on projects as assigned
Willingness to learn and try new things in a very fast-paced energized environment
Proven strategic thinking skills and pride in your work

Bonus Capabilities:

Experience working with digital media platforms or experience in a marketing analytics role
Prior work/internship with a digital advertising or PR agency is a plus
Solid conceptual understanding of the political process in the United States or a passion to be involved and learn more

BASK Employee Benefits

Our people are what set us apart and are the reason that it all works. We are united in our relentless drive to be better than yesterday and never settle for second-best. We cultivate a culture of teamwork through positive attitudes and hard work with a sprinkle of friendly competition.

We are proud to offer our employees:

Hybrid WFH/in-office work schedule. Many of the work days are remote with up to 3 designated days per week in-office. Our office is at 225 Broadway in San Diego, in the heart of San Diego’s Gaslamp District.
Competitive salary and performance bonuses
27 days of PTO (10 flexible + 17 national holidays) for employees with less than 5-years of tenure and increases as your time at the company grows
Company-paid premium: medical, dental, vision, and life insurance
401K with company match opportunity
Paid parental leave policy including 13 weeks 100% paid leave, supplemented with CA state provided benefits, for the birthing parent as well as other benefits for the partner
Modern, updated office including healthy (and unhealthy) snacks, drinks, and a well-stocked bar cart
High-performance work equipment including Apple laptops, monitors, and accessories
Quarterly staff outings including Padres games and off-site holiday retreats (last year was an overnight in Catalina)
Strong focus on fostering professional growth and setting up each individual for success through hands-on training and mentorship from senior-level executives
Opportunity to act with an entrepreneurial mindset and be a part of driving BASK forward

Compensation: $29-$33/hr DOE full time non-exempt

Interested candidates should send a cover letter (required to be considered) and a resume to jobs@baskdigital.com

The interview process includes 3 steps:

An interview with company leadership
To get a sense of your strategic and analytical approach, we include a brief 15-minute timed assessment as part of the interview process.
A final interview with future teammates

Careers