Digital Account Manager
BASK Digital Media is looking for an experienced Account Manager. You’ll take point on day-to-day client project needs, collaborate with our creative and media teams to shape ad concepts and strategy, and be the go-to digital expert on key issues and legislation related to the client campaigns. We’re looking for someone who’s organized, creative, and intensely focused on delivering standout work.
BASK is the team that power players call when the stakes are high and failure isn’t an option. Our clients don’t come to us for fluff. They come to win.
Based in San Diego, we’re a full-service digital powerhouse of 25 experts, including strategists, media planners, ad ops pros, designers, video producers, and web developers, all working together to deliver effective, high-impact campaigns. We deploy cutting-edge digital outreach and advocacy strategies, persuade voters through precision-targeted advertising, influence policymakers, build action-driven websites, and craft attention-grabbing ads.
We fly under the radar, but our impact is impossible to miss. If you’re ready to jump into the action, move fast, and work on some of the most consequential issues in the country, let’s go.
The Ideal Candidate:
People know you as someone passionate about politics, local issues, policy, and government affairs. You have a solid grasp of how the political process works in both the U.S. and California. You’re a seasoned leader who stays cool, calm, and collected under pressure. You present well, come across as the expert in the room, and know how to read the moment. You’re great with people and can easily handle different client dynamics. You take pride in delivering high-quality work, both on your own and as part of a team. You’ve also got a creative streak with sharp writing skills and you think outside the box. You can visually communicate a message and are known for finding the best video, imagery, and audio to make an ad pop. You are a strong believer that no two campaigns are the same and enjoy finding unique ways to solve nuanced challenges. You like to mentor and support junior team members as they grow in their careers. You stay organized even when you’re juggling a lot of competing deadlines, and people depend on you to get results.
Responsibilities:
- Lead and take ownership of day-to-day operations of client projects
- Become the project subject-matter expert through reading background materials, ongoing research, and analyzing available polling data and survey research
- Ensure all parts of the project work together smoothly from start to finish within the desired timeline and budget
- Proactively anticipate client and project needs, identify upcoming challenges, and address requests ahead of time to keep projects on track and on time
- Guide, mentor and train junior account team members
- Provide strategic feedback on all campaign deliverables including media plans and reports
- Lead campaign creative production alongside account team members, partnering with the design and development team (who handle the design and build work)
- Copywriting for campaign creative including email marketing, paid ads, and social media
- Ensure client deliverables like graphics, ads, websites, and emails consistently meet BASK’s high company standards
- Supervise and quality check junior team member activities like email sending, broadcast text message sending, and website updates
- With other team members, research topics related to campaigns, associated issues and legislation across various platforms including social media, news websites, and other digital platforms. This can include tracking legislation and opposition monitoring.
- Continuously evaluate and integrate emerging AI-powered tools and platforms into project development, research, content generation, and internal workflows to drive operational efficiencies and elevate client outcomes.
- Identify, research, and evaluate new digital trends, emerging technologies, and platform updates with a focus on uncovering actionable opportunities to optimize client campaign strategy, creative execution, and internal workflows. Proactively present concrete recommendations to Leadership.
Required Capabilities:
- 5+ years experience in politics, government, public affairs, corporate advocacy, or legislative advocacy. At least 2 years experience at a consultancy or agency.
- Confident leading client strategy and communication including calls, presentations, and emails
- Ability to effectively research and understand complex, multi-faceted issues and apply knowledge to developing project strategy and asset direction
- Proven experience with brainstorming topics for and then creating multiple forms of messaging materials (both long form and short form) using limited resources with design and development teams. Including video ideation and script copywriting, banner ad ideation and copywriting, email ideation and copywriting, and website ideation and copywriting.
- Excellent verbal and written communication skills, with the ability to convey information clearly, concisely, and effectively both for internal teams and for clients
- Experience managing a team of 2 or more. Experience working with designers and developers is a bonus.
- Track record of successfully managing and executing client projects from start to finish
- Ability to communicate effectively with team members with constructive feedback and clear expectations
- Deep understanding of the political process in the United States and California.
- Expert in digital platforms like Facebook, Instagram, X, LinkedIn, email marketing platforms, website CMS, CRMs, broadcast text messaging platforms, project management software, webhooks, and more
- Proven ability to leverage AI-powered content, research, data, and automation tools to streamline workflows, boost creative output, and improve campaign performance, with a constant drive to master new technologies that enhance efficiency and client results.
- Ability to develop, implement, and uphold internal best practices and standard operating procedures (SOPs) to drive operational efficiency and consistency
- Proven critical thinking and problem-solving abilities, with a strong capacity to analyze information, identify patterns, and develop effective solutions in fast-paced or complex environments
- Entrepreneurial mindset with a focus on finding innovations in both internal operations and client solutions to keep BASK at the cutting edge
BASK Employee Benefits
Our people are what set us apart and are the reason that it all works. We are united in our relentless drive to be better than yesterday and never settle for second-best. We cultivate a culture of teamwork through positive attitudes and hard work with a sprinkle of friendly competition.
We are proud to offer our employees:
- Hybrid WFH/in-office work schedule. Many of the work days are remote, with up to 3 designated days per week in-office. Our office is at 225 Broadway in San Diego, in the heart of San Diego’s Gaslamp District.
- Competitive salary and performance bonuses
- 27 days of PTO (10 flexible + 17 national holidays) for employees with less than 5 years of tenure and increases as your time at the company grows
- Company-paid premium: medical, dental, vision, and life insurance
- 401K with company match opportunity
- Paid parental leave policy including 13 weeks 100% paid leave, supplemented with CA state-provided benefits, for the birthing parent as well as other benefits for the partner
- Modern, updated office including healthy (and unhealthy) snacks, drinks, and a well-stocked bar cart
- High-performance work equipment, including Apple laptops, monitors, and accessories
- Quarterly staff outings, including Padres games and off-site holiday retreats
- Strong focus on fostering professional growth and setting up each individual for success through hands-on training and mentorship from senior-level executives
- Opportunity to act with an entrepreneurial mindset and be a part of driving BASK forward
Compensation: $75,000 – $90,000 DOE full-time exempt
Interested candidates should send a cover letter (required to be considered) and a resume to jobs@baskdigital.com
The interview process includes 3 steps:
- An interview with company leadership
- A written and creative brainstorming assessment. You will have 24 hours to complete the assessment.
- A final interview with future teammates